20250904 Pif Ar24 Public English Interactive Pdf · Page 49

To further scale its AI ecosystem, PIF forged 
strategic partnerships with technology leaders 
like Google, Cisco, SimCorp and Snowflake, 
enhancing its cloud infrastructure, data 
security and AI capabilities. Additionally, 
PIF supported Saudi startups like FlyAkeed, 
expanding its customer base to 16 clients, 
demonstrating its commitment to fostering local 
technological innovation.
Internally, AI-driven automation streamlined 
employee lifecycle management, automating 
177 processes from hiring to retirement while 
enhancing MAAK, PIF’s centralized employee 
super-app. These upgrades provided self-service 
capabilities and real-time approvals, enhancing 
the digital employee experience.
PIF also advanced its procurement 
transformation, enhancing efficiency, automation 
and sustainability in procurement processes. 
Progress this year included streamlining policies 
and procedures with key initiatives, including the 
next phase of Procurement P2P implementation 
and the integration of ESG principles into 
procurement activities. These enhancements 
supported PIF’s European Framework for 
Quality Management (EFQM) accreditation, 
reinforcing operational excellence, transparency 
and sustainable procurement practices across 
the organization.
PIF’s AI and digital leadership were globally 
recognized, with its corporate website winning 
the dotCOMM Award for Best Corporate Website, 
and PIF Tower achieving SmartScore Platinum 
certification, setting new benchmarks for 
sustainable and intelligent infrastructure.
In September, the HR Forum at the KAFD 
Conference Center provided 250 attendees with 
insights into talent development, workforce 
innovation and cultural transformation. In 
October, the Legal Forum, attended by 500 
participants, connected legal teams from PIF 
portfolio companies, private law firms, regulators 
and government entities, strengthening Saudi 
Arabia’s legal landscape and governance 
standards.
PIF’s commitment to sustainability and 
responsible investing was reinforced at the One 
Planet Sovereign Wealth Fund (OPSWF) CEO 
Summit, where 200 global leaders gathered in 
Riyadh to align on climate-related investment 
strategies. The year concluded with the Partners’ 
Forum, PIF’s largest gathering of portfolio 
company CEOs and executive leadership, with 
800 attendees engaging in strategic discussions 
on the future of investment and development.
Accelerating Innovation and Impact through 
AI and Digital Transformation
PIF accelerated its digital transformation, 
harnessing AI, automation and advanced 
analytics to drive investment excellence and 
operational efficiency. By integrating AI-driven 
insights, automated decision-making and next-
generation digital tools, PIF strengthened its 
investment strategy, financial processes and 
ecosystem collaboration. This year’s advances 
positioned PIF as a leader in AI adoption within 
global investment management, reinforcing 
its role in shaping the future of Saudi Arabia’s 
technology-driven economy.
Looking ahead, PIF remains committed to 
expanding its AI and digital transformation 
initiatives, continuously enhancing automation, 
leveraging advanced analytics and driving 
smarter investment strategies. By integrating 
cutting-edge AI capabilities across its operations, 
PIF is reinforcing its position as a global leader in 
AI-driven investment and innovation.
Fueling Global Impact through  
Strategic Sponsorships 
In 2024, PIF elevated its global presence 
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